LAST UPDATED November 15, 2024

This Privacy Statement describes how Sentry Tire & Rubber, LLC (“Company,” “our,” “us,” or “we”) collects, processes, and protects your personal information. It complies with applicable privacy laws, including the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), and international data protection laws such as the General Data Protection Regulation (GDPR).

Introduction

Sentry Tire & Rubber, LLC is committed to safeguarding your personal information. This Privacy Statement explains how we collect, use, share, and protect personal information when you:

  • Visit our website(s) that link to this Privacy Statement (“Sites”).
  • Submit inquiries or request quotes for our products.
  • Contact us directly for any reason.

This Privacy Statement applies to all visitors to our Sites, including those outside the United States.

By accessing our Sites or interacting with us, you consent to the practices described herein. Additional privacy policies may apply to other Sentry Tire services or products.

  1. Information We Collect
  2. Information You Provide Directly

We may collect the following personal information when you interact with us:

  • Identity Data: Name, title, company/organization name, email address, phone number, and physical address.
  • Inquiry Data: Information provided when requesting a quote or making an inquiry about our products or services.
  • Marketing Preferences: Data related to your subscriptions or preferences for receiving marketing communications.
  • Feedback Data: Responses to surveys or comments submitted via our Sites or directly to us.
  1. Information We Collect Automatically

When you visit our Sites, we automatically collect certain information through cookies and similar technologies:

  • Usage Data: Pages viewed, links clicked, and navigation on our Sites.
  • Technical Data: IP address, browser type, operating system, and device information.
  1. Information from Third Parties

We may receive additional information from:

  • Analytics Providers: Information about your interaction with our Sites (e.g., Google Analytics).
  • Business Partners: Information shared in connection with joint marketing efforts or business relationships.
  1. How We Use Your Information

We process your personal information for the following purposes:

  • Responding to Inquiries and Quotes: To provide you with requested information about our products and services.
  • Improving Our Sites: To analyze usage trends and enhance functionality.
  • Marketing and Communication: To send promotional offers, newsletters, or updates (only where permitted).
  • Legal Compliance: To meet legal obligations or respond to lawful requests.

We do not sell personal information or use it for purposes other than those explicitly outlined in this Privacy Statement.

  1. Legal Basis for Processing

For users in the EEA, UK, or other jurisdictions governed by GDPR, we rely on the following legal bases for processing:

  • Consent: When you provide explicit consent, such as for marketing communications.
  • Contractual Necessity: To respond to inquiries or fulfill quote requests.
  • Legal Obligation: To comply with laws or regulations.
  • Legitimate Interests: To improve our Sites and services, and to communicate with you about relevant business opportunities.
  1. Retention of Information

We retain personal information only as long as necessary for the purposes described in this Privacy Statement, including:

  • Inquiry Data: Retained for up to 3 years unless further interaction occurs.
  • Marketing Data: Retained until you unsubscribe or request deletion.

When retention is no longer necessary, we securely delete or anonymize your data.

  1. Sharing of Information

We may share your personal information with:

  • Service Providers: Vendors who assist with data hosting, email communications, and analytics.
  • Business Partners: For joint marketing initiatives, only where you’ve provided explicit consent.
  • Legal Authorities: To comply with legal requirements or enforce our rights.

We do not sell personal information as defined by the CCPA or CPRA.

  1. International Transfers

If you access our Sites from outside the United States, your data may be transferred to the U.S. or other countries with differing data protection laws. We use appropriate safeguards, such as Standard Contractual Clauses (SCCs), to ensure compliance with GDPR and other applicable regulations.

  1. Cookies and Tracking Technologies

Our Sites use cookies to enhance your browsing experience. These cookies may include:

  • Strictly Necessary Cookies: Required for basic website functionality.
  • Analytics Cookies: To understand site usage and improve performance (e.g., Google Analytics).

You may manage your cookie preferences via your browser settings. However, disabling cookies may impact your experience on our Sites.

  1. Your Privacy Rights
  2. California Residents (CCPA/CPRA):

You have the following rights:

  • Right to Access: Request details about the personal information we collect and process.
  • Right to Delete: Request the deletion of your personal information (subject to certain exceptions).
  • Right to Correct: Request corrections to inaccurate personal information.
  • Right to Limit Use of Sensitive Data: Restrict processing of sensitive information.
  • Right to Opt-Out of Sharing: Prevent data sharing for targeted advertising.

To exercise these rights, contact us at [email protected] or use our Contact Form.

  1. GDPR Residents:

In addition to the rights above, GDPR grants:

  • Right to Data Portability: Receive your data in a portable format.
  • Right to Object: Object to data processing for certain purposes, including direct marketing.

We will respond to all requests within the legally required timeframe.

  1. Do Not Sell My Personal Information

We do not sell personal information. To opt-out of data sharing for targeted advertising, please contact us directly at [email protected].

  1. Security Measures

We implement industry-standard security measures to protect your data, but no system is completely secure. You are responsible for safeguarding any credentials or passwords used to access our Sites.

  1. Children’s Information

Our Sites are not directed at children under 16. We do not knowingly collect personal information from minors.

  1. Changes to This Privacy Statement

We may update this Privacy Statement periodically. Updates will be reflected in the "Last Updated" date at the top of this document.

  1. Contact Us

If you have questions or wish to exercise your privacy rights, contact us at:

  • Email: [email protected]
  • Mailing Address:
    Sentry Tire Privacy
    1440 E Cedar St.
    Ontario, CA 91761